News: Mamma Mia! partners with M&S for Exclusive Bouquet in time for Mother’s Day

With every purchase of this stunning bouquet M&S Sparks customers can save 50% off selected tickets to see MAMMA MIA! when the musical returns to London’s West End this summer!

Introducing the first Mamma Mia! bouquet, brought to you in exclusive partnership with the hit West End musical. Created in time for Mother’s Day, this stunning limited-edition Mamma Mia! Bouquet (£40) encapsulates the colours of a Grecian summer, comprising blue hydrangea, white Avalanche roses, white astrantia and pink lisianthus. ALL M&S bouquets come with free delivery (including on Mother’s Day) and this stunning pastel bouquet is available to pre-order now for delivery from 9 March.

We’re all getting ready to become Dancing Queens again in the summer and this bouquet also comes with a very special Sparks offer. To celebrate this smash-hit musical’s reopening, Sparks customers can save 50% on selected tickets when they purchase the bouquet and be one of the first to see the show when it reopens this summer at the Novello Theatre in London.* Customers simply need to be logged into their Sparks account online and an exclusive Sparks booking link will be sent via email after purchase.

With this amazing Mother’s Day gift, customers can look forward to the ultimate feel-good musical, unfolding to the storytelling magic of ABBA’s timeless songs. Since premiering in London in 1999, Mamma Mia! has been viewed live on stage by 65 million people across the globe and has been turned into two record-breaking movies – Mamma Mia! The Movie and Mamma Mia! Here We Go Again.

Another beautiful £15 Mamma Mia! bouquet will be launched in M&S stores on 11 March – the Sparks offer will also apply and customers simply scan their Sparks card at M&S till points.

*Terms, conditions, and exclusions apply. M&S have collaborated with Shine to offer Sparks members a 50% discount on MAMMA MIA! theatre tickets at the Novello Theatre (London) priced at £75. A minimum of 2 tickets and a maximum of 6 tickets can be bought per transaction. Applies to selected performances when customers purchase an exclusive MAMMA MIA! bouquet in store or online. 

Offer valid on £75 tickets only. Offer price of £37.50 per ticket includes restoration levy and booking fee. 

Valid for Monday to Thursday performances from Monday 7 June to Thursday 30 September 2021 inclusive, excluding 30 July – 5 September, strictly subject to availability. Must be booked by 30 April 2021. 

Visit for more information.

Mamma Mia! will re-open at the Novello Theatre in London, subject to further government guidance. If performances have to be rescheduled, you will be given the opportunity to exchange your tickets or request a refund. For any ticketing enquiries, please email,

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